top of page
lysander-what-we-do-hero-notext.mp4

Bringing your expertise to life.

We work with your team to develop thought leadership and create communications that reflect your expertise. Our services include PR, writing and editing, graphic design, video, podcasts, marketing support and events.

WHAT WE DO

HOW WE WORK

An experienced team working closely with yours.

We take time to understand your business and interview the people behind it. We draw out their ideas, suggest opportunities and develop the content with you. You work directly with the people creating and delivering the work.

PR and media

Content and creative

Marketing support

Events and speaking

lysander-pr-media_1.jpg

Helping you share your news and expertise

We help you identify relevant stories, develop clear messages and build relationships with the media. Our editorial experience informs how we prepare material and approach journalists, with your goals and expertise at the centre of the work.

Media relations

Interviews and commentary

Issues and crisis

PR AND MEDIA

We develop story ideas with your team, write press releases and approach relevant journalists. We also look for newsjacking opportunities, where your expertise can add to a story already running, and keep you informed as coverage develops.

We interview your specialists to draw out their perspectives, develop commentary and prepare them for media conversations, including deskside briefings with journalists. We proactively look for subjects where their knowledge can add something useful.

We provide crisis PR management when sensitive issues arise: assessing the communications needs, agreeing clear messages, handling media enquiries and preparing your spokespeople for difficult questions.

Content shaped around your expertise

We interview your people, explore their ideas and turn specialist knowledge into clear content. Our writers, editors and creatives work with you to choose the right format, from articles and reports to designed publications, video and podcasts.

Thought leadership

Reports and white papers

Features and case studies

Brand storytelling

Graphic design

Video and videography

Podcasts

Writing and editing

CONTENT AND CREATIVE

We draw out your specialists' ideas through interviews and discussion, then develop articles and commentary that reflect their knowledge and voice.

From white papers and market bulletins to annual reports, we help structure your findings, write and edit the text, and develop a clear narrative. Design and layout make the key points easy to navigate and understand.

We interview the people involved and develop features and case studies that explain the work, the challenges and what others can learn from it.

We help you explain your business, its purpose and the experience behind it, and develop a consistent voice across your communications.

We bring content and design together in reports, publications, presentations and other communications, helping your ideas feel clear and accessible.

We help develop and produce videos that draw on your people’s knowledge, from interviews to content that explains your work and ideas.

We help develop podcast ideas and shape conversations that bring out your speakers’ expertise, with editorial and production support.

We write and edit material with your audience in mind, helping specialist ideas read clearly while preserving the detail and the voice of the people behind them.

lysander-content.jpg

Podcasts

lysander-marketing-support.jpg

Practical support for your marketing team

We work alongside your team on the content and materials you need, bringing editorial and creative skills to campaigns, newsletters, websites and presentations.

Positioning and messaging

Content marketing

Websites and pitch material

Market intelligence

MARKETING SUPPORT

We help clarify what you do, who you want to reach and what matters to those audiences, then develop messages your team can use consistently.

We plan and create newsletters, emails and social content around the topics and developments that matter to your audience.

We develop clear website copy, presentations and pitch materials, bringing words and design together to explain your business and support conversations.

We follow relevant sector news, media coverage and competitor activity, sharing developments and opportunities that may inform your communications.

EVENTS AND SPEAKING

Sharing your expertise through events

lysander-events.jpg

We help you identify relevant events and speaking opportunities, prepare your contributions and develop content around them.

Speaker opportunities

We identify relevant platforms, approach organisers and help your speakers develop clear contributions based on their expertise.

Moderation and webinars

We plan and moderate discussions, develop questions and help speakers share their knowledge. We also support the running order and follow-up content.

Awards

We identify relevant awards and develop entries grounded in the evidence you can provide.

Press at events

We help arrange media briefings and interviews, prepare your spokespeople and share relevant news around events.

TALK TO US

Let's talk about the support you need

Tell us what you are working on and what you want to communicate. We can discuss the editorial, creative and PR support that would be useful to your team.

info@lysanderpr.com

bottom of page